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7
Bagmet K.V.,
candidate of economic sciences, vice–director on scientific
and research work, Russian State Social University,
Stavropol.
E-mail: kbagmet@mail.ru
Andikaeva K.A.,
postgraduate student, Russian State Social University,
Stavropol.
E-mail: ksuny0507@mail.ru
UDC
332.1
DOI:
10.17922/2412-5466-2016-2-1-7-18
SRI As a Public Private Partnership Instrument
in Social Services Sphere
Receiving date:
11.01.2016
Preprint date:
25.02.2016
Taking to print date:
28.03.2016
Annotation: the structure of the service sector in the Russian Federation has been considered in the
article. The structural decomposition analysis of “corporate social responsibility” concept on the basis of its
levels identification (basic, sustainable and corporate social responsibility) and effects generated by each of
them has been conducted. Key directions of domestic socially responsible activities have been analyzed by
the authors. Reasonable prospects of implementing the concept of sustainable development in the Russian
service sector have been formulated.
Key words: services, social responsibility, socially responsible investment, sustainable development,
public private partnership, social services.
In terms of financial markets permanent turbulence, dynamic development of innovative
technologies, rapid growth of the demands and customers needs efficiency of the services
sphere have become an important indicator of economic sustainable development of any
country. A large–scale structural change in the real sector of the world economy over the
last twenty years has led to the emergence of a kind of imbalance between production and
non–production areas. For example, in most developed countries services sphere overtakes
manufacturing sector not only in terms of growth and new types of services emergence, but
also in its adaptation to the growing needs of the market. Currently,
the share of services
in GDP of developed countries has exceeded 70,0%, while increasing part of the employed
in this sector, and 80,0–90,0% increase in new jobs in the world economy falls on the scope
ECONOMY
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CONTEMPORARY PROBLEMS OF SOCIAL WORK
of services. As for the Russian Federation, according to the Federal State Statistics Service
(Rosstat) [2], the share of services in 2014 was 58,6% of GDP, compared with 62,7% in 2010.
According to a study conducted by experts from the international banking group HSBC [1],
the business activity in this segment is significantly reduced, and the service sector itself is
experiencing not the best of times. Especially it concerns the sphere of social services, the
quality of their provision is guaranteed by the state, but in terms of the budget deficit and
rapid cuts in government spending against the backdrop of profound economic instability is
required to find innovative approaches to their financing.
An effective tool for improving the quality of social services is the use of public–private
partnerships (PPP) through the dissemination of socially responsible investing best
practices.
The public-private partnership practice in the Russian Federation
shows the extremely
limited scope of this mechanism usage. PPP is implemented mainly in the transport,
infrastructure areas. At the same time, there are a number of processes that are prerequisites
for the development of the public–private partnership institute in the social sphere [20].
Firstly, the Russian Federation and the majority of its subjects formulated their development
strategies on the medium and long term. Significant places in these strategies take the industry
and the types of social activities, cooperation of authorities and businesses.
Secondly, the social sector is experiencing considerable need for financial resources,
implementation of modern management methods, advanced services and technological
innovations. Budgetary and extra–budgetary funds, earmarked funding resources, including
national projects, do not allow to fully meeting these needs. It becomes necessary to direct
involvement of enterprise institute resources.
Thirdly, the privatization of social services entails
extremely negative social, economic and
political consequences; it does not meet the constitutional requirements. At the same time,
the state is inefficient and the owner attempts to introduce modern methods of management
in the public administration at social institutions, as experience shows, success is not achieved.
Public–private partnerships allows on the one hand to involve the resources of businesses, on
the other – to maintain control and state supervision over the provision of socially significant
services [20].
Despite the presence of a number of scientific developments in this field, practically
unexplored questions remain about the implementation of socially responsible behavior in
the area of services, the formation of the key vectors and prospects for the development of
the social responsibility concept in the non–manufacturing
sector in Russia, as well as the
formation of public–private partnership.
The purpose of the article is to analyze the characteristics of socially responsible investment
the application as a tool for public–private partnership in the provision of social services.
In this paper, the structure of the service sector is represented by a set of two spheres:
financial and non–financial services (Figure 1). We are focusing on the fact that in the structure
of the non–financial services sphere social will include educational, health, recreation, housing
and utilities, sports and recreational services.
Sphere of social services is the object of study in this article.
An important place in the infrastructure of socially responsible investments take non–
profit organizations and information-analytical company specializing in corporate social
responsibility, sustainable development, and directly on socially responsible investing,
as well as the media, the community, the authorities
and society in general, competitors
(Figure 2).
The social responsibility of business is multi–layered, and is divided into internal and
external (Figure 3). The higher the social responsibility level of the entrepreneur, the more
voluntarily assumed obligations and more number of achievable effects.