ethical
consumerism” and was a
precursor
to the modern
green
movement.
The Body Shop was enormously successful. By the time the company was
sold to L’Oreal in 2006, it had more than 2,000 stores throughout the world.
Customers voted it the second most-trusted
6
biological --- natural
22
ethical --- moral
22
precursor --- a forerunner
22
green --- environmental
Track 39
121
30
35
40
45
brand in Great Britain, and it was the 28
th
best-known brand in the world. As The Body
Shop grew, Roddick became an activist for
several environmental and social causes. These
included protecting the rain forests, helping poor
farmers, saving whales, and working to end sex
discrimination
. In 1990, she founded Children
on the Edge, a charity that helps
orphans
in
Europe and Asia. She also helped establish a
magazine called
The Big Issue
, which was produced and sold by homeless people.
Her volunteer work earned Roddick many awards and honors. In 1991, she
received the World Vision Award for Development and Initiative. In 2003, the
Queen of England
anointed
her a Dame of the British Empire.
In 2005, Roddick announced that she was going to give away her
fortune
.
It was estimated to be more than $100 million. In 2007, Roddick told the public
that she had hepatitis C, an incurable disease. She had gotten it from a blood
transfusion
in 1971. It was diagnosed in 2004. During the last three years of
her life, she campaigned to raise public awareness of hepatitis C. Roddick died of
a brain
hemorrhage
on September 10, 2007. She was sixty-four. She did not
leave any of her money to her daughters. Instead, she gave it all to charities.
Reading Time
_______ minutes _______ seconds
539 words
33
discrimination --- prejudicial treatment
34
orphan --- a child whose parents have died
39
anoint --- to choose
40
fortune --- wealth
43
transfusion --- the direct transferring of blood into a blood vessel.
45
hemorrhage --- heavy bleeding from a ruptured blood vessel
R
eading Comprehension
122
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