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CHAPTER III: METHODOLOGY
This chapter describes the procedures and instruments used to make a sample selection, and carry out
the data collection and its analysis. This chapter is divided into the following subdivisions.
3.1 Sample
Development
The survey was sent to 60 PACs across the country. There are three criteria used to make the selection
of the venues among PACs across the U.S. Respondents were selected according to the type of the facilities,
performances and seats capacity. The sample represents organizations that are open concert venues and are
not designed to hold sport events. All venues of the sample provide live performances. The seating capacity
of this sample does not exceed 30,000 seats.
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