Arts Management
There is a growing interest in aesthetics and organization/management studies at
the start of the twenty-first century, and the points of contact between the arts and
management are many and complex.
This text offers a critical overview of arts management as a vital subdiscipline.
There is a concerted effort to address the artistic, managerial, and social obliga-
tions of arts and cultural organizations operating in contemporary urban environs.
Topics under discussion include the following:
•
arts research
•
cultural entrepreneurship
•
collaborations in the arts
•
artistic
leadership
•
institutional identity
•
arts marketing
•
creative approaches to financing
•
organizational
forms and dynamics
The range of sources is deliberately diverse to include the contributions of contem-
porary artists, prominent management theorists, and the experience of arts managers,
and draws upon such present-day cases as Napster, Sotheby’s, Fubu, the Guggenheim,
and Glyndebourne.
Derrick Chong
read business administration and art history at universities in
Toronto, Montreal, and London. He is a lecturer at Royal Holloway, University of
London.
First published 2002
by Routledge
11
New Fetter Lane, London EC4P 4EE
Simultaneously published in the USA and Canada
by Routledge
29 West 35th Street, New York NY 10001
Routledge is an imprint of the Taylor & Francis Group
© 2002
Derrick Chong
Printed and bound in Great Britain by
St Edmundsbury Press, Bury St Edmunds,
Suffolk
All rights reserved. No part of this book may be reprinted or reproduced or
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ISBN 0–415–23681–9 (hbk)
ISBN 0–415–23682–7 (pbk)
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