Efficacy of film and computer game classification categories and consumer advice a comparative analysis of public opinion



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United Kingdom


The British Board of Film Classification (BBFC) is an independent, non-government body that was established in 1912. The BBFC has classified cinema films since its inception and since the Video Recordings Act was passed in 1984 it also classifies videos and DVDs. In 1985 the BBFC became the statutory authority for age rating videos under the Video Recordings Act 1984.

The BBFC base classification decisions on the Guidelines. The Guidelines are updated regularly with the help of extensive public consultation, research and BBFC staff experience. The Guidelines reflect current views on film, DVD and video game regulation.



BFCC classification ratings consist of the following:

Rating

Symbol

Guidelines

U



Suitable for audiences aged four years and over

PG



Parental Guidance


12A



Cinema release suitable for 12 years and over

12



Video release suitable for 12 years and over

15



Suitable only for 15 years and over

18



Suitable for adults only

R18 – restricted



Adults works for licensed premises only

    Canada


The classification of computer games is the responsibility of the Entertainment Software Rating Board (ESRB) Canada. Classification of films is the responsibility of provinces in Canada and each has its own legislation; and for home video purposes, the Canadian Home Video Rating System provides general categories even though various provinces have different rules on display and sale for videos and DVDs.

Computer games


ESRB ratings for computer games consist of the following:

Rating

Symbol

Guidelines

EC



EARLY CHILDHOOD
Titles rated EC (Early Childhood) have content that may be suitable for ages 3 and older. Contains no material that parents would find inappropriate.

E



EVERYONE
Titles rated E (Everyone) have content that may be suitable for ages 6 and older. Titles in this category may contain minimal cartoon, fantasy or mild violence and/or infrequent use of mild language.

E10+



EVERYONE 10+
Titles rated E10+ (Everyone 10 and older) have content that may be suitable for ages 10 and older. Titles in this category may contain more cartoon, fantasy or mild violence, mild language and/or minimal suggestive themes.

T



TEEN
Titles rated T (Teen) have content that may be suitable for ages 13 and older. Titles in this category may contain violence, suggestive themes, crude humour, minimal blood, simulated gambling, and/or infrequent use of strong language.

M



MATURE
Titles rated M (Mature) have content that may be suitable for persons ages 17 and older. Titles in this category may contain intense violence, blood and gore, sexual content and/or strong language.

AO



ADULTS ONLY
Titles rated AO (Adults Only) have content that should only be played by persons 18 years and older. Titles in this category may include prolonged scenes of intense violence and/or graphic sexual content and nudity.

Films


There are currently the following film classification offices rating films in Canada, each an agency of a provincial government:

  • British Columbia – Consumer Protection BC is responsible for all film classification activities conducted under the Motion Picture Act.

  • Alberta Film Ratings.

  • Manitoba Film Classification Board.

  • Ontario Film Review Board.

  • Régie du cinéma du Québec.

  • Maritime Film Classification Board – run by the Nova Scotia Alcohol and Gaming Authority, this Board provides ratings for Nova Scotia, New Brunswick and Prince Edward Island (and some theatres in Newfoundland and Labrador though it is not compulsory).

  • Saskatchewan Film and Video Classification Board.

For home video purposes, the voluntary Canadian Home Video Rating System generally consists of the following categories, even though various provinces have different rules on the display and sale for videos and DVDs.



  • G - General Audience - Suitable for all ages.

  • PG - Parental Guidance - Parental guidance advised. There is no age restriction but some material may not be suitable for all children.

  • 14A - 14 Accompaniment - Persons under 14 years of age must be accompanied by an adult.

  • 18A - 18 Accompaniment - Persons under 18 years of age must be accompanied by an adult. In the Maritimes and Manitoba, children under the age of 14 are prohibited from viewing the film.

  • R - Restricted - Admittance restricted to people 18 years of age or older.

Some Canadian provinces have the following additional category:

  • A - Adult - Admittance restricted to people 18 years of age or older. Sole purpose of the film is the portrayal of sexually explicit activity and/or explicit violence. In Alberta, the A category is used only for sexually explicit products. Manitoba and Ontario do not have this category. Manitoba uses a barcode labelling system for Adult home videos while Ontario has a Restricted-Adult Sex (RX) rating for home video products. In British Columbia, the A symbol is a red octagon rather than a blue diamond.

The ratings are different in Quebec and consist of the following categories:

  • G Visa général (General Rating): May be viewed, rented or purchased by persons of all ages.

  • 13+ 13 ans et plus (13 years and over): May be viewed, rented or purchased by children 13 years of age or over. Children under 13 may be admitted only if accompanied by an adult.

  • 16+ 16 ans et plus (16 years and over): May be viewed, rented or purchased by children 16 years of age or over.

  • 18+ 18 ans et plus (18 years and over): May be viewed, rented or purchased by adults 18 years of age or over.

  • Le refus de classement (Refusal of Classification): The showing, sale or rental of the film is prohibited.

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