The eu microsoft case: tying abuse Per Hellström



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tarix11.10.2017
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The EU Microsoft case: tying abuse

  • Per Hellström

  • DG Competition, European Commission

  • (speaking in a personal capacity - the views expressed are not necessarily those of the European Commission)




Some key aspects

  • Microsoft has a virtual monopoly in the PC OS market

  • PC OS - a platform for applications

  • Specific role of OEMs - assemble end product for consumers



Legal assessment of tying under Article 82

  • Based on consistent case law, e.g. Hilti, Tetra Pak II

  • Dominance in tying product (PC OS)

  • Two separate products

  • No choice for customers

  • Harm to competition

  • No objective justification/efficiencies



Dominance

  • Microsoft is dominant on the PC OS market

  • Microsoft has a very high and stable market share

  • Fringe competitors: Apple and Linux

  • Barriers to entry are high:

    • Sunk cost (cost of developing OS)
    • Applications barriers to entry (indirect network effect)


Separate products

  • Distinctness to be assessed by reference to independent demand

  • Role of OEMs important

  • Microsoft’s own practice confirms the Commission’s analysis

    • WMP exists for other operating systems
    • No technical reasons to put the products together


“reposition [the] streaming media battle from NetShow vs. Real to Windows vs. Real” and “follow the [Internet Explorer] strategy wherever appropriate”



Coercion

  • Windows could not be obtained without WMP

  • Within the meaning of Art. 82(d) EC

  • OEMs main target, passed on to customers

  • Both contractual and technical

  • WMP is not free of charge



Foreclosure of competition (I)

  • Tying gives WMP unparalleled presence

    • This creates disincentives for OEMs and consumers
    • Competition on the merits prevented (‘Microsoft’s competitors are a priori at a disadvantage even if their products are inherently better than Windows Media Player ’)
  • The CFI confirms that this is sufficient, but also looks at other factors



Foreclosure of competition (II)

  • Indirect network effects mechanism

    • artificially induces content providers and software developers to the WMP platform
  • Actual evolution of the market

  • Tying has a detrimental impact on innovation

    • Microsoft interferes with the normal competitive process which would benefit users by ensuring quicker cycles of innovation as a consequence of unfettered competition on the merits


Objective justification

  • Uniform platform argument

    • De facto standardisation should occur through competition, not monopoly extension
    • Tying unnecessary for platform benefits
  • Technical benefits of ‘integration’



Conclusion

  • The case is an important precedent

    • But not for every company in every industry
    • Precise factual analysis relating to specific circumstances
  • Competition must always be assessed on the merits of the products



The EU Microsoft case: tying abuse

  • Per Hellström

  • DG Competition, European Commission

  • (speaking in a personal capacity - the views expressed are not necessarily those of the European Commission)



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