with its features, before entering foreign markets.
Purpose and tasks of the research: The main purpose of international marketing is to
ensure the economic and social development of individual countries, the improvement of their
population, their employment problems, solutions and lifestyles in a balanced way through
international exchange.
Used research methods: The research will involve a systematic approach, process
approach, comparative analysis and synthesis methods.
The information base of the research: In addition to the sources of a number of local and
foreign authors, the sources available on the Internet were used in the research.
Restrictions of research: The limitations of this study include a number of problems that
hinder the development of international marketing companies and the methods, concepts,
strategies, etc. used to overcome them. is to be explored.
The novelty and practical results of investigation: Upcoming slow growth, demographic
factor, increasing competition, innovation, etc. Given a number of important factors, it may be
possible to find solutions to the problems encountered in international marketing activities.
Scientific-practical significance of results: Globalization has spurred rapid growth in
emerging markets and growth in international business over the past decade. The difficult
conditions described in the dissertation make us think about the future of globalization and
international marketing.
Keywords: International Marketing, Foreign Trade, Globalization.
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