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- | Volume 48 | Issue 12
IN DPR MAXIO $25K 12.2014 I5944 INSTRUMENTARIUM DENTAL 4425 ALEXANDER DR STE 100 ALPHARETTA GA 30022-9860 Return this card today and ENTER NOW to WIN $25,000 OFF OP300 MAXIO! ES535154_DPR1214_INSTRUM2_FP.pgs 11.25.2014 20:10 ADV black yellow
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Fold Perforation December 2014
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INTRO
About this issue The story behind the stories in our year-end issue. I t’s tradition to explain just how we come to the list that makes up our Top 100 each year. Dental Products Report published its frst “Trends in Dentistry” issue in December 1984. For almost as long, the magazine has used the Decem- ber issue to showcase products that received the highest reader response over the course of the year. Five years ago, as part of the redesign process for DPR, we also “redesigned” the Top 100. We concluded that 100 products written out didn’t necessarily create value; all it created was a list. In an effort to make the Top 100 issue “something to savor and not just fip through,” we decided that 100 was still meaningful, but how we got to that number had to change. Instead of focusing on 100 products overall, this year the list includes specifc products, the articles and videos that captured your attention throughout the year, top how-tos demonstrating products in use, top webinars and e-books and, of course, the women and men who create the products and transform smiles.
The criteria for each specifc list is included as part of the layout, but you need to know that this compilation represents feedback from you, our readers and users, the insight of our editorial team and conversations with key opinion leaders we trust. Our hope is that breaking the Top 100 into smaller Top 10 and Top 5 lists creates a more digestible format that allows you to engage more deeply with the content. Any list that includes the phrase “most viewed” or “most popular” is based on reader interest as measured through traffc at dentalproductsreport.com and practicemanagement.dentalproductsreport.com and engagement through our social media channels. It’s important to note that the recognition of these products and people isn’t an unqualifed endorsement by DPR, and we don’t present it as a completely comprehensive review of products in the industry. the best in how-to We monitor our reader interest in various features in two main ways: First, we track the performance of articles on the Web--what is being viewed, liked, com- mented on and shared? Second, we invest in a readership study conducted by a third-party vendor that asks subscribers what they prioritize and value in DPR’s content mix. The amazing thing is, no matter how we ask or who we ask, our techniques, case studies and how-to pieces are the top requested, best read and most valued. Knowing that, this issue features the Top 10 How-To pieces from 2014, which include print techniques, Morning Huddle and Technique Geek videos, and other web-exclusive content. Agree or disagree? This year, our online promotion of the different lists will be not just a platform for sharing the news, but we hope a platform for conversation on what belongs on each list. Who do you think should have been recognized as a Top Person Behind the Scenes? What product should have been an Editors’ Choice? We want to know what you think. Your feedback is the lifeblood of what we do—not just in this special issue, but year-round. We’re proud of what we’ve put together for you this month, and we look forward to the debates over who and what should have been on the list(s). Don’t be shy—chime in! F
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DENTAL PRODUCTS
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| December 2014 6 December 2014 | Volume 48 | Issue 12 Dental Products Report provides dentists with comprehensive, accurate and unbiased information across the spectrum of specialties. In consultation with forward- looking clinicians and manufacturers, our staff supports dentists as they apply new products and technologies for excellence in patient care and practice development. Dental Products Report (Print ISSN# 0011-8737, Digital ISSN# 2150-640X), is published monthly by Advanstar Communications, Inc., 131 West First St., Duluth, MN 55802-2065. One-year subscription rates: $150 in the United States & Possessions; $170 in Canada and Mexico; all other countries $275. Single copies (prepaid only) $24 in the United States; $35 in Canada and Mexico; all other countries $35. Include $6 per copy for U.S. postage and handling. Periodicals postage paid at Duluth, MN 55806 and additional mailing ofÀces. Postmaster, please send address changes to: Dental Products Report, PO Box 6076, Duluth, MN 55806-6076. Canadian GST number R-124213133RT001, PUBLICATIONS MAIL AGREEMENT NO. 40612608, Return Undeliverable Canadian Addresses to: IMEX Global Solutions, P. O. Box 25542, London, ON N6C 6B2, CANADA. Printed in the U.S.A. Subscription inquiries/address changes: toll-free 888-527-7008, or dial direct 218-740-6477. ©2014 Advanstar Communications Inc. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical including by photocopy, recording, or information storage and retrieval without permission in writing from the publisher. Authorization to photocopy items for internal/educational or personal use, or the internal/educational or personal use of speciÀc clients is granted by Advanstar Communications Inc. for libraries and other users registered with the Copyright Clearance Center, 222 Rosewood Dr. Danvers, MA 01923, 978-750-8400 fax 978-646-8700 or visit http://www.copyright.com online. For uses beyond those listed above, please direct your written request to Permission Dept. fax 440-756-5255 or email: mcannon@advanstar.com. Advanstar Communications Inc. provides certain customer contact data (such as customers’ names, addresses, phone numbers, and e-mail addresses) to third parties who wish to promote relevant products, services, and other opportunities that may be of interest to you. If you do not want Advanstar Communications Inc. to make your contact information available to third parties for marketing purposes, simply call toll-free 866-529-2922 between the hours of 7:30 a.m. and 5 p.m. CST and a customer service representative will assist you in removing your name from Advanstar’s lists. Outside the U.S., please phone 218-740-6477. Dental Products Report does not verify any claims or other information appearing in any of the advertisements contained in the publication, and cannot take responsibility for any losses or other damages incurred by readers in reliance of such content. Dental Products Report cannot be held responsible for the safekeeping or return of unsolicited articles, manuscripts, photographs, illustrations, or other materials. To subscribe, call toll-free 888-527-7008. Outside the U.S. call 218-740-6477. OUR MiSSiON people / reviews products how-tos / trends behInD The sCenes 24
top 10 people Behind the scenes Check this out to learn about the people who helped develop some of the top product launches of the past year, or those who helped their companies reach new heights. by the DPR editorial Team e-books 36
top 5 Most-viewed e-Books See what your colleagues checked out online in an effort to learn how to improve their dentistry, including e-books featuring products and information from Pelton & Crane,
Patterson Dental, Young Dental, DEXIS and Dentrix. TesT DRIves 42 dr. Flucke’s top 5 test drives | DPR’s Technology Editor discusses what he likes most about new offerings from Orascoptic, DentaPure, DEXIS, Bien-Air and Ultradent Dental Products. mosT vIeweD PRoDuCTs 11
top 10 Most-viewed products Here’s a look at the product launches from 2014 that received the most attention at dentalproductsreport.com. uPDATes & InnovATIons 16
top 5 new product updates & innovations | Check out the latest from Instrumentarium, Hu-Friedy Mfg. Co., Ivoclar Vivadent, ACTEON North America and DENTSPLY Midwest. eDIToR’s ChoICe seleCTIons 22
top 10 editor’s choice products Here’s a second look at 10 product launches from 2014 that caught the eyes of the DPR editorial team. PATIenT gAme ChAngeRs 20 top 5 patient Game changers These Àve product categories help clinicians change the way they deliver treatment to their patients today. webInARs
40 top 5 webinars These 5 webinars drew plenty of attention and helped educate you on technology, products and practice management this past year. how-To ARTICles/vIDeos 52 top 10 how-tos| Based on web trafÀc at dentalproductsreport.com, here are the top how-to articles and videos from the past year. InDusTRy-shIfTIng TRenDs 65 top 5 industry-shifting trends| Whether you’re talking about the group practice growth, the inÁuence of PPOs, medical-dental collaborations, new tech options, or the more educated patient, these trends look to carry over and impact the new year in a big way. by stan goff 11 24 52 product launches and updates from throughout the industry A look at key industry people, clinical reviews and technology. the best of the past year and a look ahead. 44 Most-read Articles The Most-Read Articles at dentalproductsreport.com and at practicemanagement. dentalproductsreport.com. 68 Most-viewed videos The Top 10 Most-Viewed Videos from 2014. 47 Manage holiday stress In this bonus article from Dental Practice Management, learn four ways to handle the most stressful time of year. Also in this issue ES536185_dpr1214_006.pgs 11.26.2014 03:53 ADV black yellow
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