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Structure and Typology of Modern Foreign Russian-Language Press
Part 1. Contextual Characteristics of Foreign Russian-Language Press
© Olga A. Voronova
Senior Lecturer at the Chair of Periodical Press, Faculty of Journalism, Lomonosov Moscow
State University (Moscow, Russia), zepochka@yandex.ru
Abstract
Because of an increase in the global migration processes, the émigré media are becoming
an essential part of the world media space. 80 countries host 3.5 Russian-language media
outlets. In this paper, the author focuses on the print publications that have come to the
attention of the World Association of Russian Press and generally reflect the information
menu of a Russian-language speaker living abroad. Modern foreign Russian-language
press is considered in the paper as a particular division of the media with a specific audi-
ence, specific functions and other features.
In Part 1, the author gives an overall description of the structure of modern foreign print
media taking into account the characteristics of the publisher. The author also points to the
general dependence of foreign Russian-language press on contextual influence, a quality
which makes it possible to distinguish two major groups: the press of far abroad countries
and that of near abroad countries. Both groups are analyzed in terms of thematic priorities
of the publications, their distribution areas and formats.
The research reveals a number of key distinctions resulting from the difference in the
positioning of the publications. The Russian-language press of far abroad countries mostly
includes commercially viable newspapers and magazines whose main concern is cross-
cultural relations in the Russian diaspora. At the same time, market trends have brought
to life a body of eclectic mass publications with a consumerist bias. As regards Russian-
language publications of the post-Soviet space, they operate under political instability
aggravated by the financial challenges these media outlets face. For this reason, they are
strongly affected by a different trend related to their politization, which is often situational,
most newspaper projects seek to develop in the format of influential general interest
publications. Yet, whatever the differences, Russian-language media of both groups have
123
a common feature: more and more often they view themselves as part of the Russian-
language space.
Keywords:
foreign Russian-language press, context, structure, national, global, cross-
cultural.
Notes
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6088619#ixzz3dpiqOwBh К
Bardeeva A.I., Bryankina E.A., Shumova V.P. (eds.) (1999) Svodnyy katalog periodicheskikh
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[Central
Catalogue of Periodical and Serial Publications of the Russian Abroad in Moscow Libraries
(1917−1996). Russian State Library. Department of Russian Émigré Literature]. Moscow:
ROSSPEN Publ.
Diaspora v mediapolise. Interv’yu s Olegom Reutom [Diaspora in Mediapolis. An Interview
with Oleg Reut]. Available at: http://www.liberty.ru/layout/set/print/groups/diasporas/
Diaspora-v-mediapolise
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raile shirochayshiy rynok sbyta
[The Izraeli press is di fferent from the Russian ress but
Russian publications in Izrael sell perfectly well]. Available at: http://mediaguide.
ru/?p=news&id=48085d67
Kurennoy V. Strukturnyy analiz russkoyazychnykh pechatnykh SMI v Germanii [Structural
Analysis of Russian-Language Print Media in Germany]. Available at: http://www.fundeh.org/
files/projects/elements/34/strukturnyj_analiz_russkoyazychnyh_pechatnyh_smi_g.pdf
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th
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Russkie pechatnye SMI v Ispanii: istoriya [Russian Print Media in Spain: History].
In: Koordinatsionnyy sovet rossiyskikh sootechestvennikov v Ispanii [Coordinating Coun-
cil of Russian Compatriots in Spain]. Available at: http://ks-spain.org/index/smi/0-45
(aссessed: 10.05.2014).
Russkoyazychnye gazety ili zhurnaly v Italii. Forum sayta “Italiya po-russki” [Forum of
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Russkoyazychnye SMI v Gretsii. Ofitsial’nyy sayt Rossiyskogo tsentra nauki i kul’tury
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