APPENDIX 1
R·I·T
Rochester Institute of Technology
Hospitality Service Management
School of Hospitality and Service Management
14 Lomb Memorial Drive
Rochester, NY 14623-5604
March 2, 2010
Dear Marketing Professional,
As the faculty advisor for Natalia Ryzhkova I ask that you take 15 minutes to complete the following questionnaire
regarding social media marketing. Natalia is completing her Master’s Thesis in Hospitality and Service Management
at Rochester Institute of Technology (RIT). This is her final requirement for graduation and all information is
confidential and does not require any proprietary information regarding you or your company. There are no right or
wrong answers, just take a minute to express the first answer that comes to mind. If you would please complete the
survey by March 10th that would be greatly appreciated. The results with analysis will be sent to you after
completion the study. If you have any questions don’t hesitate to call or email me.
Please click on the following link to complete the survey:
http://www.surveymonkey.com/s/social_media_marketing_survey
Thank you for your kindness.
Sincerely,
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