Toshkent moliya instituti korxona iqtisodiyoti va innovasiyalarni

Takrorlash uchun savollar 
1 Ilmiy kashfiyotlar nima ularni obektlari ularni aniqlash usullarini sharhlab bering? 
2.O‘zbekiston Respublikasida ilmiy kashfiyotlarni muhofazalash qanday amalgam 
oshiriladi? 
3.Ilmiy kashfiyotlar to‘g‘risidagi O‘zbekiston Respublikasini qaysi qonunlarini 
bilasiz? 
4.O‘zbekiston Respublikasi iqtisodiyotining rivojlanishida ilmiy kashfiyotlarning 
roli nimalardan iborat? 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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MAVZULAR BO‘YICHA TAQDIMOT
SLAYDLARI VA VIDEO ROLIKLAR 
 
 

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Fanga doir video ma’ruzalar, video roliklar 
https://www.youtube.com/watch?v=sR-qL7QdVZQPhilip Kotler: Marketing
https://www.youtube.com/watch?v=hZLMv5aexto4 Principles of Marketing Strategy
https://www.youtube.com/watch?v=H8aZr-Ula1wMarketing Mix: Pricing Strategies
https://www.youtube.com/watch?v=XBmWEduod5kPricing Strategies
https://www.youtube.com/watch?v=GZgFdPWtVGYPromotion
https://www.youtube.com/watch?v=ys7zx1Vc9poThe Seven Ps of the Marketing 
Mix: Marketing Strategies
https://www.youtube.com/watch?v=H8FANR-2u2QStrategic Planning: SWOT & 
TOWS Analysis
https://www.youtube.com/watch?v=qbyb0ht-dskMcDonalds SWOT
https://www.youtube.com/watch?v=mCdcdf-b8AUPEST Analysis
https://www.youtube.com/watch?v=Zq391bgs6h0 - What is Market Research? An 
Informative Presentation. 
https://www.youtube.com/watch?v=sdQfId91Y0g - Ethical Behavior in Marketing 
https://www.youtube.com/watch?v=n_L4tBP_KFQ 
- 
Market 
Segmentation: 
Geographic, Demographic, Psychographic & More - Study.com 
https://www.youtube.com/watch?v=IyjDjr33wAQ - Live affiliate marketing case 
study 
https://www.youtube.com/watch?v=2Zwlb_lQ23I - Market Feasibility Study: More 
Important Than a Business Plan
https://www.youtube.com/watch?v=b0hle7pVLmMHow 
to 
Create 
a 
Digital 
Marketing Strategy - A Silverstone Case Study
https://www.youtube.com/watch?v=ZzPjSqvm9P8Infragistics Marketing Dashboard 
Case Study
https://www.youtube.com/watch?v=laTzwz08M94Market segmentation: a case study
https://www.youtube.com/watch?v=bqaEhW3xOCkMarket Orientation and Sales 
Orientation
https://www.youtube.com/watch?v=IgqKinwxbZ4Part 5: Marketing, Community and 
Apps Case Study featuring Coca-Cola - Salesforce World Tour Chicago
https://www.youtube.com/watch?v=z-9Yxo02hRkCase Study 2016: When Content 
Marketing Meets SEO
https://www.youtube.com/watch?v=lcoLoIyGw7INike 
Marketing 
Strategy 
| 
Successful Marketing #1
https://www.youtube.com/watch?v=9_XWp5fnXKcWhat is Marketing & Brand 
Strategy?
https://www.youtube.com/watch?v=CjieRgtjvlcEno Mobile Marketing Case Study: 
70% Increase in Product Sales
https://www.youtube.com/watch?v=No67z1C4HPwHeineken India - Viral Campaign 
2013
https://www.youtube.com/watch?v=-cvv1oC-ZaMGuerrilla Marketing - Coca-Cola 
Dancing Vending Machine

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QO‘LLANILADIGAN PEDAGOGIK 
TEXNOLOGIYALARI SHARHI 
 
 
 

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QO‘LLANILADIGAN PEDAGOGIK TEXNOLOGIYALARI SHARHI 
1.
 
Ma’ruza mashg‘ulotlarning tashkil etishning asosiy shakllari 
 
Ma’ruza mashg‘uloti – OO‘YUda o‘qitishni tashkil etishning etakchi shakli 
hisoblanadi, bilimlarni birlamchi egallashga yo‘naltirilgan.
Ma’ruzani asosiy belgilanishi – o‘qitishni nazariy asosini ta’minlab berish, o‘quv 
faoliyatga va aniq o‘quv fanga qiziqishni rivojlantirish, kursantlarga o‘quv kursi ustidan 
mustaqil ishlash uchun orientirlarni shakllantirish.
 
Ma’ruza materiallarining mazmuni va hajmiga talablar 
Ma’ruza materiallarining
 mazmuni
quyidagi mezonlarga javob berishi lozim: 
- yangilik, ilmiylik, asoslilik va axborot uchun belgilanganlik;
- aniq, ishonchli misol, fakt, asosnoma va ilmiy dalillarning mavjudligi;
- faktga asoslangan (statistik va v.h.) materiallarni ko‘p emasligi. 
Ma’ruza materiallarining 
hajmi 
rejalashtirilgan mavzuni yoritish uchun etarli bo‘lishi 
kerak. 
 
Ma’ruzalar turlari vaularga xos xususiyatlar
O‘quv 
mashg‘ulotning 
maqsadi 
Ma’ruza turi, uning o‘ziga xos xususiyatlari 
Kirish ma’ruzasi 
Fan 
doirasida 
o‘quv 
axborotini o‘zlashtirish bo‘yicha 
talabalar 
harakatining 
yo‘naltiruvchi asosini ta’minlash. 
Ta’lim berish tuzilishida motivatsion bosqich 
hisoblanadi. Uning vazifasi – o‘quv fani mazmuni, 
uning o‘quv jarayonidagi o‘rni va kelgusidagi tezkor-
xizmat faoliyatdagi axamiyati to‘g‘risida dastlabki 
tasavvurlarni berish, talabalarni ishlash tizimida 
yo‘naltirish, oldinda turgan mustaqil ishning uslubiyoti 
va tashkillashtirlishi bilan tanishtirish, hisobot berish 
vaqti va baholashni aniqlashtirish.