Building sustainable film businesses: the challenges for industry



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About the sponsors

Section 10.0

Building sustainable film businesses:

the challenges for industry and government

36

Film i Väst is a regional film fund located on the 



Swedish west coast. Film i Väst invests in feature 

films, short films, documentary films and TV-

drama productions that are of high artistic quality 

or can reach a large audience domestically and/

or internationally. The yearly budget is €11million 

and Film i Väst has so far invested in more than 350 

feature films. Some recent examples are In a Better 

World, Melancholia, The Girl with the Dragon Tattoo, 

Play, Easy Money and A Royal Affair. Film i Väst 

has actively been working to create a strong infra-

structure for film making in Western Sweden paying 

special interest in production companies with an 

ability to create growth and good content on a long 

term basis.



info@filmivast.se

The Swedish Film Institute has been tasked by 

the government to implement film policy in 

Sweden. Its remit is to strengthen film at every 

stage – to support the production of new films, 

the distribution and screening of films of value, 

to preserve Sweden’s film heritage and make it 

accessible, and to represent Swedish film at an 

international level. The Swedish Film Institute’s 

operations are financed partly by state funding  

and partly through the Film Agreement, which is  

a voluntary agreement between the state and the  

film and TV industry. Under the film agreement,  

the cinemas’ VAT is reduced and in return they  

pay the Swedish Film Institute 10% of each  

cinema ticket sold.



registrator@sfi.se

PACT is the UK trade association that represents 

and promotes the commercial interests of 

independent feature film, television, digital, 

children’s and animation media companies. PACT 

is the largest representative group of screen-

based content producers in the UK and the largest 

trade association in the film, television, digital and 

interactive media sectors. PACT offers a range of 

business services to its members, actively lobbies 

government organizations at local, regional, national 

and European level and negotiates minimum 

trading terms with the major UK broadcasters. 

john@pact.co.uk



Building sustainable film businesses:

the challenges for industry and government

37

About Olsberg



SPI.


Section 11.0

SPI is a UK-based, ‘boutique’ strategy consultancy 

that provides high level advice to public and private 

sector clients in the world of screen-based media. 

Formed in 1992, it has become one of the leading 

international specialist consultancies in this sector.

For its public sector clients, SPI understands how 

the fast-growing screen industries compete in 

international terms; how important it is to balance  

a healthy, growing indigenous industry with 

measures to attract incoming productions and how 

the screen-based creative industries are a major 

driver of economic activity. 

SPI’s commercial clients operate at all points along 

the value chain and SPI is expert in developing 

corporate strategies, advising on specific business 

issues and understanding how changes in digital 

technology are affecting the landscape in  

these areas.

Its recent client list encompasses, among others: 

l

  State bodies: for example government bodies 



in Malaysia, Hong Kong, Chile, Finland, Italy, 

Sweden, Abu Dhabi, New Zealand, Australia and 

the UK

l

  National screen agencies in all these countries



and more

l

  Regional agencies (dozens of film commissions 



from New South Wales, Australia to the Highland 

and Islands, Scotland)

l

  Supra national bodies such as the Council of 



Europe and the MEDIA Programme of the EU, 

Europe’s CineRegio and the European Film 

Agency Directorate

l

  Independent companies involved in all aspects 



of the screen business (studios, producers, 

distributors, sales agents, post production

animation)

l

  National and international broadcasters 



(such as BBC and Channel 4)

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  Trade associations and rights management 



societies, and

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  Training organisations and conference organisers 



(Australian Film, Television and Radio School, EMAP 

Conferences, Madrid’s Media Business School, the 

UK’s Creative Skillset, Screen Training Ireland).

SPI provides advisory and management consulting 

services in a wide range of areas, for example:

l

   Analysis and strategic advice on building healthy 



and sustainable national and regional screen 

sectors, and recommendations for public policies 

to support this

l

   Advice on the creation and evaluation of fiscal 



incentives for production

l

   Strategic advice on inward investment and 



exports for national and regional public bodies

l

   Comparative costs analyses for small and large 



film productions around the globe

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   The strategic implications of digital media 



innovation

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   The links between growth in tourism and a 



nation’s film and television output

l

   Strategic advice for screen commissions, 



including business and marketing plans

l

   Marketing and business strategies for small and 



large scale film studios

l

   Film and television library valuations



l

   Mapping and economic impact studies covering 

creative industries in the screen sector

l

   Business development strategies for screen 



content companies

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   Acquisition and divestment advice for owner/



managers of SMEs

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   Writing prospectus-style funding proposals, and



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   The design and implementation of advanced 

training courses for audio-visual professionals.



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