52
is inconsistent or unequivocal such that multiple and conflicting interpretations of a
problem are possible (Molleman et al., 2008). In addition to complexity of demand,
distinctions can be made in the degree of diversity or variety of demand (see, e.g.
Slack et al., 2007); organizations can supply services to populations with more or less
diversity or variety in demand. Taking these contingency factors into account, we have
constructed a framework of various FO/BO configurations (Table 3.3).
Table 3.3 shows four FO/BO configurations that aim to perform well in terms of both
clients’ needs and wishes and efficiency. ‘Employee A’ is used to referring to an employee
working in the FO; ‘employee B’ works in the BO. All the design options highlight the
need for early involvement of clients in the process to enable ‘first-time right’ diagnosis,
and to enhance the transparency of the potential offerings of a home care or healthcare
organization such as a nursing home. The four configurations focus on the specification
phase – the part of operations in which mutual understanding is created about what
should, can and will be delivered – at this phase offers the most potential for switching
tasks between FO and BO and the coupling or decoupling of activities.
Configuration I implies that employee A discusses a wide variety of care services with
patients and clients. These workers have ‘active’ knowledge of the integrated services
on offer and the social skills to communicate these well to clients. With employee A,
the client determines which services will be supplied and the same or another employee
may actually deliver the services. This configuration stresses the importance of high
quality (no mistakes) and customized service delivery. The broad scope of the task and
Modular
Care Provision
Table 3.2 Decoupling or coupling back office (BO) and front office (FO) activities in jobs
1
Chase et al. 1984;
2
Metters & Vargas 2000;
3
Larsson & Bowen 1989;
4
Zomerdijk & De Vries 2007.
Effects
Impact on performance
Coupling activities
within one job
Concentration of knowledge on
clients’ wishes and needs
1, 2
Quality (client-centred)
Facilitates interaction
3
Quality (fewer mistakes)
Decrease in number of handovers
4
Quality (fewer mistakes)
Reduces idle time in cases where BO
activities
are performed during idle
time
3
Optimal use of resources
Employees have broad tasks
4
Work satisfaction
Decoupling
activities within
more than one job
Specialized workers
2
Better match between task and
worker
4
Lowering costs in cases where BO
activities are sealed off
3
All effects increase quality (technical
nursing quality)
and work satisfaction
Additional for healthcare
Makes peer review possible
Additional for healthcare
Increases technical (nursing) quality
53
the worker’s autonomy mean that idle time can be reduced, which saves costs. Other
employees could execute some administrative tasks in the BO, but most of these tasks
will be performed by employee A as well.
Front-/back-office Configuration II emphasizes the highly professional character of
client-centred care and services. BO employees are specialists in the specification of
client-centred and often integrated care and services. Employee A makes an inventory
Impr
oving clien
t-c
en
ter
ed car
e and ser
vic
es
Chapt
er 3
Table 3.3 Four design options for front office/back office (FO/BO) configurations in home care
and welfare
Demand
Low complex care and services
High complex care and services
High
diversity
Configuration I
Employee
A determines together with
client needs and wishes of client and the
service package
Specification
activities are mostly
performed in FO
Coupled process: employee A performs
most of the tasks
Employee A: high level of autonomy
Employee A is highly social and
professionally educated
Configuration II
Employee A determines together with
client a list of needs and wishes, and
employee A consults employee(s) B
Specification activities are performed in
both FO and BO
Decoupled process: multiple employees
involved
Employees A and B: both moderate level of
autonomy
Employee A is socially educated and
Employee B is professionally educated
Strategic
objectives
High personal service delivery,
minimum of
handovers
Strategic objectives
High personal service delivery, optimal use
of specialized BO employees
Low diversity
Configuration III
Employee A determines together with
client the needs and wishes, and the
service package
Specification activities are mostly
performed in FO
Coupled process: employee A performs
most of the tasks
Instruments for standardizing the
specification process are developed in BO
and used in FO
Employee A: moderate level of autonomy
Employee A makes use of standard list of
choice options
Configuration IV
Employee A makes inventory of specific
needs
and wishes of client; employee
B determines the service package (BO
activity)
Specification activities are mostly
performed in BO
Decoupled process: multiple employees
involved
Instruments for standardizing the
specification process are developed in BO
and used in both FO and BO
Employee A: low level of autonomy
Employees A and B make use of a standard
list of choice options
Strategic objectives
Quick delivery, no idle time and minimum
of handovers, customized delivery by
adapting standard deliveries to specific
needs
Strategic objectives
Low costs through standardization and
optimal use of BO employees, customized
delivery by adapting
standard deliveries to
specific needs